McDonald’s Flipped Its Arches Upside Down To Make A Powerful Statement

March 8th is “a global day celebrating the social, economic, cultural, and political achievements of women,” according to the official International Women’s Day website. Additionally, the day serves as a call to action to accelerate gender parity. 2018 saw a McDonald’s in Lynwood, California, that may have given you the impression that you were seeing ghosts.

When you glanced through your Facebook feed the following morning, you might have spotted something that looked like a glitch, or even that you were in an episode of Black Mirror. It was not an error; none of those notions were accurate.

It wasn’t a trick of the eyes: the iconic McDonald’s arches emblem was inverted. It had nothing to do with their ongoing Twitter beef with Wendy’s, and it just looked like a huge, bubbly “W.” In “celebration of women everywhere,” McDonald’s revealed that the emblem has been reversed.

Although the sign at the Lynwood, California restaurant may have already been flipped, McDonald’s turned its arches inside out on Thursday, March 8, International Women’s Day, across all of its social media platforms. Workers wore hats and shirts with the “W”-style emblem, and 100 retailers countrywide had unique packaging with the logo on them.

Wendy Lewis, a spokesman for McDonald’s, provided some context.

Wendy Lewis, the chief diversity officer at McDonald’s, stated, “We flipped our iconic arches for International Women’s Day for the first time in our brand history in honor of the extraordinary accomplishments of women everywhere and especially in our restaurants.”

Lauren Altmin, a McDonald’s spokesperson, continued, “The new logo honors women everywhere.” Altmin said, “We have a long history of supporting women in the workplace and giving them the chance to grow and succeed.” “We are proud to share that, in the United States, six out of ten restaurant managers are women today. We take pride in our diversity.” Every social media platform used by the company saw a change in the logo, and 100 restaurants got unique “packaging, crew shirts, hats, and bag stuffers.”

Similar steps have been made by other brands to recognize women. With the launch of the “Jane Walker” bottle, Johnnie Walker donated $1 from each bottle to organizations that support women. Gender-related discussions are still highly relevant in popular culture. And vice president of Johnnie Walker Stephanie Jacoby stated, “We firmly feel there is no better time than now to introduce our Jane Walker icon and contribute to trailblazing organizations that share our mission.” “We are honored to celebrate everyone’s contributions to the advancement of gender equality as well as the numerous accomplishments of women.”

Brawny started a campaign called “Strength Knows No Gender,” in which she substituted female characters for the Brawny Man and gave $100,000 to Girls, Inc., an organization that assists young women in developing their financial and leadership abilities. McDonald’s did not, however, declare that it would be contributing to this effort.

An Unbelievable Journey to Heaven and Hell

A Romanian man describes his amazing experience of experiencing both paradise and hell in an engrossing YouTube video. He talks about how he saw “a magnificent gate that perfectly reflected his own body” and came to the conclusion that “the soul receives a new form while the body decays in the ground.” He was led by angels and felt unfathomable bliss and weightlessness in heaven.

A list of his transgressions was shown to him, but he was also informed that “a place in heaven had been prepared for him and his loved ones.” When he saw his parents, who had passed away, the angels told him to give his father some time to rest. His spiritual rebirth was witnessed by his mother. The guy observed that the angels and Jesus both had “a radiant brightness” about them and that they were both without wings and dressed in “immaculate white clothing, with hair as white as snow.”

He witnessed a passage of flames in hell and many souls calling out for assistance. “All his sins, as vast as the sands of the sea, were forgiven through the blood of His beloved son, Jesus,” a massive figure of God assured him. His wife woke up at a morgue, expecting to get ready for his funeral, and was shocked to see him still alive.

Everyone is urged to choose salvation before the grace period expires by this story, which serves as a reminder that salvation and redemption are always achievable.

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