Jennifer Jensen from Texas celebrated her 30th birthday in New Zealand, immersing herself in nature. She brought a raincoat that soaked through in heavy rain. She recorded a complaint video that unexpectedly went viral. The famous clothing brand had to respond, and they did it in a way that exceeded expectations
“I bought this ‘rain jacket’ a couple days ago,” she started the video, revealing she had purchased the jacket specifically for its supposed waterproof capability, “I’m 100% sure that it’s raining outside, and I’m soaking wet.”
Pausing to showcase the picturesque scenery of New Zealand, she conveyed that her intent wasn’t to seek a refund. Instead, she had a unique request for the brand, “redesign this raincoat to make it waterproof and express deliver it up to the top of Hooker Valley Lake in New Zealand where I will be waiting.”
The complaint video quickly went viral, reaching over 11.6 million views and numerous comments. Audience pointed out the conspicuous silence from the famous clothing brand. However, the brand’s silence was broken with an epic marketing video.
In response, the brand shared a video on their TikTok page, revealing a staff member (skiier Jossi Wells in disguise) retrieving a red jacket from a local store in New Zealend. The video then showcased the employee boarding a helicopter to meet Jensen and deliver her new jacket.
The caption read, “We were busy express delivering Jenn her jacket at the top of the mountain. Thanks for the help, Jossi!” This post garnered over 4 million views and thousands of comments, including a delighted response from Jensen, “You guys definitely came through for me. We’ll give the new jacket a shot on my next rainy day hike,” she expressed.
Jennifer said she doesn’t understand why the first jacket didn’t function properly and wondered if it was just a ’one-time product malfunction’. “I made that short video thinking only my best friend would see it because I didn’t have a lot of followers at the time. I never imaged it would go viral and I didn’t post it expecting it would get any traction,” she said.
“I’m not an influencer and never set out to be one. I was just trying to make an unfortunate situation funny and lighthearted. I’m glad the company reached out to make amends for the customer experience let-down. It was a very fun and unexpected adventure.”
Later, Jennifer shared that she had already tested the new jacket on a rainy day, and it kept her dry for 8 miles.
This video has won the hearts of people worldwide. But even small companies can approach service with passion and pleasantly surprise their customers.
Amazing Gesture, Watch People Spend Hours Standing In The Rain If Their Stem Cells Were A…
With all of the negativity in the worId today, it’s easy to forget that there are still good people out there who are doing kind things for one another. That’s why it’s so great that a story is going viral this week that is renewing our faith in humanity in a huge way!
Oscar Saxelby-Lee is a 5 year-old boy from Worcester, England who is fighting for his Iife after being diagnosed with a rare form of can-cer called T-cell acute lymphoblastic Ieukemia, which has put his life in danger.
The can-cer has given Oscar a variety of health problems, as it has caused immature white blood cells to flood his system.
Doctors have told Oscar’s parents that he only has three months to Iive unless he can find a stem cell donor. Luckily for Oscar, he had some very good people around him who were going to do whatever they could to save his life.
Laura Senter, Oscar’s teaching assistant, was devastated when she Iearned about his diagnosis. She went right to the school, where teachers ended up organizing a massive event in search for a stem cell donor for Oscar.
The organizers behind the event made a public announcement, calling on anyone between the ages of 17 and 55 to come and register as donors.
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