Jennifer Jensen from Texas celebrated her 30th birthday in New Zealand, immersing herself in nature. She brought a raincoat that soaked through in heavy rain. She recorded a complaint video that unexpectedly went viral. The famous clothing brand had to respond, and they did it in a way that exceeded expectations
“I bought this ‘rain jacket’ a couple days ago,” she started the video, revealing she had purchased the jacket specifically for its supposed waterproof capability, “I’m 100% sure that it’s raining outside, and I’m soaking wet.”
Pausing to showcase the picturesque scenery of New Zealand, she conveyed that her intent wasn’t to seek a refund. Instead, she had a unique request for the brand, “redesign this raincoat to make it waterproof and express deliver it up to the top of Hooker Valley Lake in New Zealand where I will be waiting.”
The complaint video quickly went viral, reaching over 11.6 million views and numerous comments. Audience pointed out the conspicuous silence from the famous clothing brand. However, the brand’s silence was broken with an epic marketing video.
In response, the brand shared a video on their TikTok page, revealing a staff member (skiier Jossi Wells in disguise) retrieving a red jacket from a local store in New Zealend. The video then showcased the employee boarding a helicopter to meet Jensen and deliver her new jacket.
The caption read, “We were busy express delivering Jenn her jacket at the top of the mountain. Thanks for the help, Jossi!” This post garnered over 4 million views and thousands of comments, including a delighted response from Jensen, “You guys definitely came through for me. We’ll give the new jacket a shot on my next rainy day hike,” she expressed.
Jennifer said she doesn’t understand why the first jacket didn’t function properly and wondered if it was just a ’one-time product malfunction’. “I made that short video thinking only my best friend would see it because I didn’t have a lot of followers at the time. I never imaged it would go viral and I didn’t post it expecting it would get any traction,” she said.
“I’m not an influencer and never set out to be one. I was just trying to make an unfortunate situation funny and lighthearted. I’m glad the company reached out to make amends for the customer experience let-down. It was a very fun and unexpected adventure.”
Later, Jennifer shared that she had already tested the new jacket on a rainy day, and it kept her dry for 8 miles.
This video has won the hearts of people worldwide. But even small companies can approach service with passion and pleasantly surprise their customers.
What Catches Your Attention Right Away?
Optical illusions have long fascinated us because they draw our attention and pose intriguing questions that are occasionally left unanswered.
These arresting images not only grab our attention, but they also lead us on a deeply reflective journey that highlights the subtle differences in our perception.
Our exclusive collection of optical illusions will make you doubt who you think you are. They might share some enlightening details about your background and personality.
What catches your eye first?
This image is potent because it conveys your perspective of both the outside world and who you are. If you are the first person to notice a duck, you are probably a gregarious person who enjoys socializing. You are able to think fast, act fast, and perform effectively under duress.
If you are someone who believes that if you detect a rabbit at first, you should go for it slowly. This suggests that you would like carefully weigh your options before settling on a thought and are reluctant to commit to one.
When you want anything done right, you follow the right procedure. In addition, you are generally a more introverted person than other people. I guess I might characterize myself as an introvert. You place greater value on having a select few close friends than you do on having a vast social network.
Which is it? The Profiled Faces or the Vase?
This optical illusion was created by Danish psychologist and philosopher Edgar John Rubin to aid individuals in understanding their benefits and drawbacks. Having two faces increases your ability to notice even the smallest details and provides you with a natural understanding of a wide range of vocations.
If your attention was initially drawn to the vase, you are the type of person who tends to overlook the little things and is naturally drawn to the bigger picture.
An older man or a young woman?
One of two images may immediately register in your mind. You are a thorough examiner if you see the old man with the big nose peering down. You may find it difficult to apply your critical thinking skill because you have a tendency to overanalyze. This is primarily due to your exceptional emotional awareness and understanding.
The moment you spot the woman turning away, you get impetuous and want to get things done swiftly. You have a unique zest for life since your optimism complements your fearless demeanor.
Which woman—older or younger—do you believe she is?
Your perception of this image may change depending on your age. If you see the girl turning away, you are most likely still young. However, it appears from the older woman’s appearance that you have a great deal of life experience. A study that looked into this phenomenon was published in the academic journal Scholarly Reports.
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