Beyoncé is all about paying homage to American classics, and she’s putting her own spin on a commercial from 1985 in her Levis.
The music icon Beyoncé, 43, is the star of a new Levi’s jeans ad, recreating a famous commercial from 1985 called “Launderette.” In the original ad, model Nick Kamen walks into a laundromat, strips down to his white boxers, and throws his Levi’s jeans into the washing machine while people stare.
In Beyoncé’s version, she walks into a laundromat wearing a blue denim cowboy hat, a white T-shirt, and tight-fitting jeans. Instead of water, she throws a bucket of diamonds into the machine and takes off her jeans, revealing white boxer briefs, while others watch.
The commercial is full of Beyoncé’s signature style and is set to her song “LEVII’S JEANS” featuring Post Malone from her 2024 album Cowboy Carter.
Fans were quick to share their excitement about the new ad, with comments like, “I’m analyzing every detail for clues about act three and hidden surprises,” and “THE DIAMONDS AS WATER!” Another fan said, “Now I want a pair of diamond-washed Levi’s.”
The ad is part of a new campaign called “REIIMAGINE,” where Beyoncé will appear in more commercials and different kinds of ads for Levi’s.
In a press release on Monday, September 30, Beyoncé said, “My song ‘LEVII’S JEANS’ celebrates what I see as the ultimate American outfit — something we all proudly wear.”
“I’m proud to work with Levi’s to create classic American imagery. Denim on denim is usually thought of in a more male way, so this campaign, which focuses on the strong female perspective, means a lot to me.”
“I’m excited to find new ways for our ideas to come together, empowering women and celebrating their strength.”
Kenny Mitchell, the global Chief Marketing Officer of Levi’s, said, “Levi’s has always been the unofficial uniform for people striving for better. A big part of that is constantly changing and creating new cultural trends.”
“With Beyoncé, we are exploring the idea of reimagination through this campaign. It helps us connect with our fans in fresh ways and supports the growth of our women’s line as the leading denim lifestyle brand.”
The release explains that the campaign is “inspired by Levi’s long history and the innovative ideas of one of the most important people in modern culture. It shows that the brand remains a key part of culture today.”
“When you have a broken heart – at least when I do – you got to get it out of your system. You want people to sympathize with you. I was at rock bottom, in the middle of hell.”
Rumors of a breakdown dogged Blake Shelton and Miranda Lambert’s brief marriage. Both are now contentedly wed to separate partners.
Given their prominent positions in the music industry, it is understandable why Blake Shelton and Miranda Lambert fell in love so soon.
Even though he was still married when he met her, their shared love of music drew them together. Their love affair ended in divorce eventually.
Following their introductions at CMT’s 100 Greatest Duets Concert, the two musicians first came into contact with one another in 2005.
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From the beginning, she was drawn to him, but he ignored her because he was married. In a similar vein, Shelton was instantly smitten with the “Drunk” singer.
The beginning of their romantic tale
In a subsequent interview, Lambert claimed to have seen Shelton’s wedding photo in Country Weekly and to have known he was married. She continued, saying:
“I should have known better—this is forbidden. For crying out loud, my folks work as private detectives. I’ve witnessed affairs my entire life. I am one of the few who can truly know better than this.
Even still, she was powerless to ignore the “inevitable chemistry” they shared from the start. Shelton separated from his wife Kaynette Williams a year later and went after Lambert.
Shelton asked Lambert to marry him in 2010, but he did so in remembrance of her father. The “God’s Country” singer gave Lambert’s father a call to get his OK before proposing on May 9 and bringing out a platinum and diamond ring that he had personally picked out.
“It’s so much more perfect than I could have picked myself, but we’ve been together for five years, so he knew exactly what I wanted,” Lambert remarked. The country music artist cherished the casual party that was the proposal.
Apart from that specific instance, 2010 was an exceptional year for Lambert, as she achieved her first number one song, “White Liar,” in January and won both Album of the Year and Top Female Vocalist at the ACM Awards.
The pair married in 2011, but problems soon arose in their union. Rumors of a breakup surfaced in 2013, which the couple refuted.
In order to demonstrate that there were no secrets in their marriage, the “The Voice” judge at the time said that his wife had access to his phone anytime she wanted. He declared:
We truly do have that level of trust. Nothing is hidden. “Go search through my drawers or my computer if you feel like it,” is what I’ll say, and it’s been extremely helpful since I don’t want her to ever question anything.
Even though there were still rumors in 2014, the pair didn’t seem to be affected and even made jokes about the supposed divorce. In the past two years, Lambert joked, “I think I’ve had like five sets of twins and we’ve been divorced four times, and one of us had a $100 million divorce.”
Shelton and Stefani were married in a modest chapel on the “Home” singer’s property in July 2021 in a private ceremony held in Oklahoma.
The pair sent heartfelt wishes on social media to commemorate their third wedding anniversary the same year.
Lambert acknowledged that marriage was difficult, but he also stated it was a wonderful gift that shouldn’t be taken too seriously. She continued, saying:
It is our constant goal to be together. On our anniversary, I wouldn’t want to be on the other side of the nation! That moment is precious.
However, the pair soon shown that there was turmoil in paradise, proving the claims to be real. Gwen Stefani collaborated with Shelton as a coach on season nine of “The Voice” in April 2014.
After four years together, Shelton and Lambert announced their divorce within a year. They said in a statement that was released:
+We are actual individuals with actual lives, families, friends, and coworkers. As a result, we respectfully request your understanding and privacy in this very private situation.
The couple disclosed that they were surprised by the split and that they had to take a risk by choosing to continue living their lives on their own.
Both before and after the publishing of the statement, Shelton and Lambert said nothing about the matter. They had ten wonderful years together, including their courtship phase.
LIFE AFTER PARTNERSHIP
Shelton quickly started dating Gwen Stefani, his co-star on “The Voice,” following their breakup. On November 4, 2015, they made their relationship official via Shelton’s agent, who stated:
“Gwen and Blake have been friends for a long time, but they recently started dating.”
The couple claimed that their congruent divorces and life events strengthened their bond.
Shelton eventually told Lambert about his divorce in 2020. Details regarding their breakup were disclosed in his song “If I’m Honest.”
He answered, “Maybe not specifics.” However, you get the gist of it. It is my chronicle of divorce, but perhaps even more than that, it is also my record of happiness and infatuation.
He’s got to admit that his second divorce has devastated him to the point of no return. Even though Shelton did not create the song “She’s Got a Way With Words,” which describes a partner who strayed and lied, he isn’t stopping people from believing it was a reflection of his own relationship. He declared:
“You have to let go of it when you’re feeling down, or at least that’s how I feel. You want to be able to relate to other individuals. I was in the midst of hell, at my lowest point.
But there was also someone who understood him quite well. It was a day he will never forget. “Gwen, who I didn’t really know, had these enormous tears in her eyes when I looked at her. It struck me, “Wow, she really feels bad for me.”
The singer of “Candyman” had recently filed for divorce from Gavin Rossdale, her husband of 20 years. Later, she spoke with Shelton by herself, and that’s when their close relationship began.
As time went on, their friendship grew; they went from communicating their understanding to exchanging emails once a week. He declared:
“Then I wake up, and she’s my entire world, and I wonder if she feels the same way about me.”
Shelton and Stefani were married in a modest chapel on the “Home” singer’s property in July 2021 in a private ceremony held in Oklahoma. Luckily, Stefani’s family and kids adore her new husband and have a wonderful impact on her. Says she:
“I’ve never had a more feminine style. I think it’s because I have a pretty macho man and I’m genuinely in love. Now that I’ve let that side of myself show, I enjoy it.
Within three months of their first date, Lambert also wed Brendan McLoughlin, an officer in New York City. Even though he was married when they initially met, their love remained. It was made public in 2022 that the couple was attempting to conceive.
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