Beyoncé is all about paying homage to American classics, and she’s putting her own spin on a commercial from 1985 in her Levis.
The music icon Beyoncé, 43, is the star of a new Levi’s jeans ad, recreating a famous commercial from 1985 called “Launderette.” In the original ad, model Nick Kamen walks into a laundromat, strips down to his white boxers, and throws his Levi’s jeans into the washing machine while people stare.
In Beyoncé’s version, she walks into a laundromat wearing a blue denim cowboy hat, a white T-shirt, and tight-fitting jeans. Instead of water, she throws a bucket of diamonds into the machine and takes off her jeans, revealing white boxer briefs, while others watch.
The commercial is full of Beyoncé’s signature style and is set to her song “LEVII’S JEANS” featuring Post Malone from her 2024 album Cowboy Carter.
Fans were quick to share their excitement about the new ad, with comments like, “I’m analyzing every detail for clues about act three and hidden surprises,” and “THE DIAMONDS AS WATER!” Another fan said, “Now I want a pair of diamond-washed Levi’s.”
The ad is part of a new campaign called “REIIMAGINE,” where Beyoncé will appear in more commercials and different kinds of ads for Levi’s.
In a press release on Monday, September 30, Beyoncé said, “My song ‘LEVII’S JEANS’ celebrates what I see as the ultimate American outfit — something we all proudly wear.”
“I’m proud to work with Levi’s to create classic American imagery. Denim on denim is usually thought of in a more male way, so this campaign, which focuses on the strong female perspective, means a lot to me.”
“I’m excited to find new ways for our ideas to come together, empowering women and celebrating their strength.”
Kenny Mitchell, the global Chief Marketing Officer of Levi’s, said, “Levi’s has always been the unofficial uniform for people striving for better. A big part of that is constantly changing and creating new cultural trends.”
“With Beyoncé, we are exploring the idea of reimagination through this campaign. It helps us connect with our fans in fresh ways and supports the growth of our women’s line as the leading denim lifestyle brand.”
The release explains that the campaign is “inspired by Levi’s long history and the innovative ideas of one of the most important people in modern culture. It shows that the brand remains a key part of culture today.”
Wood handle metal like cover towards the bottom like spike found in a shed in a house we just bought.
Origins and Evolution
Centuries ago, early gardeners fashioned simple dibble tools from wood or bone to create planting holes for seeds and bulbs. These rudimentary implements evolved alongside advances in gardening techniques.
The modern Dibble Bulb Planter we use today boasts a streamlined design, featuring a cylindrical or conical shape with a pointed tip. This design allows gardeners to efficiently plant bulbs without the laborious task of digging individual holes.
Usage and Practicality
Gardeners employ the Dibble Bulb Planter by inserting its pointed end into the soil, twisting or pushing down to create an ideal planting hole. After placing the bulb within, they cover it with soil. This method ensures bulbs are planted at the correct depth and spacing, fostering optimal growth and blooming.
This tool is particularly valuable for planting numerous bulbs swiftly and accurately, reducing strain on the gardener’s hands with its ergonomic design compared to traditional methods.
Legacy and Cultural Impact
Throughout history, the Dibble Bulb Planter has been indispensable in gardening and horticulture, pivotal in cultivating vibrant gardens and nurturing flowering bulbs that enrich outdoor environments with color and fragrance.
Culturally, the Dibble Bulb Planter symbolizes the art and science of gardening, embodying a dedication to cultivating natural beauty and harmonizing landscapes with human creativity. Gardeners and landscapers appreciate its role in achieving precise planting outcomes and sustaining bulb health over time.
Conclusion
The Dibble Bulb Planter represents an evolution in gardening tools, adeptly meeting the needs of modern gardeners while honoring age-old practices. Its efficient design and practical functionality continue to make it a favored choice among gardening enthusiasts and professionals alike. As gardening practices evolve, the Dibble Bulb Planter remains a timeless tool that enhances the beauty and sustainability of gardens worldwide.
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